My Story: After more than 25 years helping games find an audience, I felt a pull to do something different. I wanted to express my own creativity. Making games became a natural next chapter, and with it came a deeper appreciation for the decisions, tradeoffs, and risks developers take every day. I started this newsletter as a way to share what I’m learning, to give lasting context to the best insights I come across - smart Reddit posts, thoughtful YouTube videos, storefront and sales strategy breakdowns, when/if you want or need a publisher and how you get prepared for that pitch, and to have honest conversations with friends, old and new, across the industry who understand what it really takes to create a game, find an audience and make a living doing what you want to do.
